American Airlines has introduced a new range of luxury amenity kits in partnership with renowned lifestyle and skincare brands, thoughtfully crafted to cater to discerning First and Business Class travelers in 2025.
These amenity kits are the result of creative collaborations with This is Ground, Athletic Propulsion Labs, and STATE Bags, and are stocked with high-end products from Allies of Skin, Zenology, and Baxter of California. Each kit is meticulously curated for its respective cabin, with signature colorways and contents, and features premium travel essentials such as a plush eye mask, noise-reducing earplugs, and a dental care set.
- Exclusive kits designed by artisanal leather brand This is Ground
- Includes advanced skincare from Allies of Skin
- Features rotating bag styles and a variety of seasonal color options
International Flagship First and Business
- Curated by Los Angeles-based Athletic Propulsion Labs, known for innovative design
- Incorporates Zenology skincare, an oversized sleep mask, FlyFit hydration sachet, and premium earplugs for optimal comfort
- Created by STATE Bags, a socially conscious brand dedicated to quality and community impact
- Features Baxter of California skincare and two exclusive bag color rotations
Transcontinental Flagship First and Business
“At American Airlines, our commitment to reimagining the onboard experience is unwavering,” shares Janelle Anderson, Vice President of Global Marketing. “Our latest amenity kits are the result of extensive traveler feedback and aim to deliver a serene, sophisticated journey. By partnering with innovative brands, we’re able to offer a collection of inflight essentials that reflect both modern luxury and functionality.”
American Airlines continues to invest in its premium product, now offering even more fully lie-flat suites, high-speed global Wi-Fi connectivity, a vast library of inflight entertainment, live TV, and a refreshed selection of wellness-focused cuisine. The network of Flagship Lounges and Flagship First Dining now spans New York (JFK), Los Angeles (LAX), Miami (MIA), Chicago O’Hare (ORD), and the recently launched Dallas Fort Worth (DFW) location, setting a new standard for pre-flight luxury.